Targeting that wins elections

Digital marketing that empowers political campaigns to persuade voters, register supporters, and increase turnout.

A digital approach to political advocacy

Using voter profiles from specified areas, the Data Genomix team develops marketing campaigns that help you reach your voter audience through multiple channels with measurable success.

Data Genomix has cultivated 194,492,932 records, with up to 685 data points per person.

Get in front of the right voters to win

Your targeted campaign will move people through the digital conversion funnel with a process that’s a coordinated effort between data analysis, audience identification, content development, and paid advertising.

Cost-effective outreach

You're only paying for real interaction with voters in your chosen market. Rest easy knowing your budget is never being spent to reach residents or voters outside of the audiences you select.

Precise Voter Targeting

We match voter files to real social media profiles based on partisanship, issue advocacy, turnout propensity, political geographies, and more so you can continually communicate nuanced points and tailored messages to select voters via social media and other digital channels.

Actionable performance reports

Your team can access reports in real-time and get actionable insights from the Data Genomix team so your campaign can act on measurable data about your audience to give you the ability to adjust budgets, channels, and delivery settings in real-time.

Discover

Making decisions based on facts, within the context of our professional experience. Striving for intellectual growth, with a focus on honesty and integrity. Maintaining a thoughtful, reasoned and open-minded approach to our work.

Temperance

Maintaining self-control, regardless of the inevitable ups and downs of daily life. Performing our duties with a disciplined, methodical and practical approach. Acting with moderation and humility under all circumstances. What are our values and what does authenticity in these values look like?

Courage

Having the strength to do the right thing, especially when times are tough. Exhibiting moral fortitude at all times, even when no one is watching. Living by our principles, with an attitude of positive resilience.

Justice

Demonstrating fairness to all stakeholders, including our shareholders, customers, co-workers and communities. Keeping our promises to others, inside and outside of the organization. Respecting the importance of all people, in an authentic and compassionate manner.

Where do voters spend their time?

The average American voter spends 1 hour 15 min daily on social media. This time is split between multiple social media platforms.

Data Genomix helps you understand the most cost-effective way to reach your chosen audience across the multitude of platforms they spend time on daily.

Our clients want you to know.

Read about how Data Genomix has helped organizations reach their goals.

“In the end, we outperformed polling by 10 percent, we blew our poll results away. I think that’s real evidence that the digital strategy worked.”

Political campaign

Fashion Buyer, Aje

“It wasn’t a ‘set it and go’ type strategy. The level of engagement, interaction, collaboration- every week, and really, every day- is something that Data Genomix offers that some of these other digital firms don’t. I would recommend them to anyone, they’re fantastic.”

School board tax initiative

Fashion Buyer, Aje

“Data Genomix really takes the time to make sure you understand the results you’re looking at and the efforts they’re doing on your behalf. Everything is laid out in an easy-to-understand dashboard, and they translate things in a very clear manner.”

Museum ticket sales campaign

Fashion Buyer, Aje

“Working with Data Genomix changed our brand for the better. The digital-first paid advertising approach led by Data Genomix made a huge impact on how we are perceived in the community. We now are seen as a partner to make this a better place to live, we have the support of the community.”

Public relations campaign

Fashion Buyer, Aje

“I can’t wait until the morning each day to watch the numbers go up. I wake up early to see them! I think your system is truly kicking ass for me! Incredible.”

Political campaign

Fashion Buyer, Aje